Maybe it's because it's tax deadline, but for some reason I've not-so-jokingly been calling this April edition of IN the "business issue" -- gettin' down to it, taking care of it, giving it, generating it, monkeying around with it -- because it just seems to be on everyone's mind.
|IN is taking off in all directions in pursuit of a unique, singularly educational vision.|
First off, and most thrilling; we've really gotten down to it in our news section, with 12 new live newsfeeds about everything from agents to web sites, publishers to poets. They will allow IN readers to access daily updated writing news, as well as the most current press releases from Publishers Newswire, and we couldn't be more jazzed about it, businesswise.
As if to punctuate our excitement, hot novelist Catherine Ryan Hyde pays it foward and takes the hard knocks heaped upon her by Hollywood's book-blind, bloodsucking business practices in stride.
Taking care of it is Michael Dongilli, one of our more business-minded reporters, who packs his professional writer's toolbox and heads out on the road to riches. He explains along the way how to use words so correctly readers and audiences will respond with straight-up reverence for your talent. It doesn't hurt that "customers" will pay repeatedly for your work. All you need to know about using plain English to express leading-edge ideas in business, science, the print press and the net is right here, in an IN exclusive.
I share Robert Fripp's belief that writing for business or, for that matter, science and technology or radio and TV, should be as thoughtful in approach and style as writing literature. Fripp pounds home the obvious -- that the potential rewards from business writing far exceed, let's say, and let's face it, haiku.
And bad writing, he points out, can produce catastrophe. A paper by the unfortunate Oswald Avery, the hapless, unsung real discoverer of DNA, proves Fripp's point.
Our Anne Allen, in her ongoing attempt to generate business, vividly describes the downside of business gone awry in an ironic and humourous account of her current trip to England to launch and promote her latest novel, The Best Revenge.
She is living proof that life can be tough on writers, who in a perfect world would be protected from such outside forces, especially the daunting reality that 78% of Brit books are published by independents. Which makes for, at best, as she tells it, a seat-of-your-pants, hand-to-mouth go of it. The risks are huge, the profit margins slim. Nobody gets rich. You have to love your work to bear it, and Allen does.
Giving us writers the business is Diego X. Jesus, who, like Mr. R. Rhodes does with grammarians in his Rowdy Words column, rages against the day of internet writers who think the faster (and hence sloppier) they write the more people will read. Jesus would like to see a little more care and control and less jerry-rigged and fast-and-dirty dancing. His comittment to educating writers is deeper than most people realize.
And monetary maven C. Hope Clark deals with the proverbial, preternatural bottom line.
In terms of IN business, well, you should see our numbers. They're bloody awesome. Viewership is, I kid you not, skyrocketing. We're just delighted as can be, and therefore joyfully sustain our efforts, tweaking and adjusting and perfecting all the while, to bring you the most comprehensive and compelling instructional reading about writing available anywhere in the world, thanks (very much), to the internet.
In terms of monkey business, we're steering clear of it for the most part. But we want it to be fun, and if it wasn't we wouldn't be doing it. Look for much humour (six original cartoonists coming very soon and Canadian comedy kingpin Mark Breslin's cacophany this month), extensive expansion of writing events listings and some otherwise elaborate experimentation in the very near future.
Above all I promise you a consistently fine and enlightening monthly read.
IN is in, do not doubt.